A New Obsession: Long-Lasting Lipsticks

24 April, 2015 A New Obsession: Long-Lasting Lipsticks

I’ve always loved a matte, high-coverage lip. Whilst gloss can look sophisticated and often quite glamorous, the refinement of a matte, bright lipstick can’t be beaten. Recent campaigns in both the drugstore and the department store have been geared towards matte or semi-matte long-lasting formulas, and lipstick launches are popping up every few days.

Today I’m reviewing and swatching five brands that have created some incredibly affordable formulas without scrimping on quality or pigmentation, and a cheeky favourite from MAC – no blogger worth their salt could review lippies without mentioning the beauty juggernaut!

long lasting lipstick swatches

First up are the Bourjois Rouge Edition Velvets. These creamy, opaque lipsticks come with a handy doe-foot applicator for precision and even coverage, and a big dose of pigment to guarantee a long-lasting look. I own the shades Don’t Pink Of It! (10) and Nude-Ist (07), which are beautiful mauve-pink shades that both pair beautifully with MAC’s Soar liner. Don’t Pink Of It is my go-to work-appropriate lip with a hint of pink, and Nude-Ist is the perfect shade to vamp up a natural look for the evening. They both last for 5-7 hours on my lips, and dry down to a completely matte finish that requires a lot of Bioderma Sensibio to remove! Buy here for £8.99.

L’oréal’s version of a long-wear lipstick is their Infallible 24-Hour Lip Colour. I learnt about these through a tagged picture of a friend on Facebook, who was wearing THE most beautiful greige-taupe – very reminiscent of  Limecrime’s Cashmere (#dupealert), but more wearable. Invincible Sable was soon purchased after her glowing recommendation, and I’ve got Timeless Rose and Relent Rouge at the top of my wishlist. This high-shine liquid lipstick dries down to a matter-than-matte finish, and literally will not budge once it’s on. The wear time is around 7-9 hours depending on how much you drink and eat, although it’s a bugger to remove if you’ve only just applied it. The balm on the other side is great for adding some hydration, however if you love a totally matte effect, you don’t necessarily need it. Buy here for £9.99.

A slightly glossier, more comfortable long-lasting lippie is the Rimmel Provocalips Lip Colour. I have the shade Skinny Dipping, which is a peach-based nude, and although it’s not the standout shade in the range (Kiss Fatal is a gorgeous blackberry purple), it’s a great option for work or a more corporate environment. The sheen doesn’t last long and dries down to a stain, and the balm on parallel end acts as a great sealant to increase the longevity. Wear time is 5-6 hours. Buy here for £6.99.

Two U.S. drugstore matte lipstick ranges that last for AGES are the NYX Soft Matte Lip Creams, and the Wet N Wild Mega Last Lip Covers. NYX’s Stockholm is a stunning 90s deep nude that has the texture of whipped cream, but super intense pigmentation and a heavenly scent, and Wet N Wild’s In The Flesh is one of the best pink-based nudes in my collection. Both last for around 5-6 hours and are gorgeous, fuss free neutrals to wear everyday. They also reapply beautifully, with no texture or build up to be found – just smooth, high-coverage pay-off and a long-lasting pretty lip! Buy the NYX lipstick here for £4.02 and the Wet N Wild lipstick here for £1.84.

The final long-lasting lipstick is from MAC, and it’s surprisingly not one of their traditional round-bullet crowd-pleasers. Soft Sell is a beautiful mauve-pink nude with flecks of gold micro-shimmer running through it, creating the illusion of fuller, plumper lips. The Pro Longwear formula is fantastic – very lightweight, comfortable and super-matte – and Soft Sell stays on my lips for such a long time. It’s another great shade to wear with MAC’s Soar liner, or on it’s own for a polished yet understated makeup look. Buy here for £18.

What do you think of my new purchases? Which long-lasting lipsticks are you enjoying (or coveting) at the moment? Let me know in the comments below.

Have a great weekend!



  • Maria Elena Capelli
    Posted at 15:21h, 30 April Reply

    very interesting post
    i follow you
    ciao elena


  • Serene Kurd
    Posted at 18:26h, 26 April Reply

    The sound and look of NYX – Stockholm is beyond amazing <3

    Serene xoxo


  • tia katarina
    Posted at 14:10h, 25 April Reply

    Your blog design is aaaamazing! Looks so good. I love Wet N Wilds lipsticks as well and their such good value for money and last for a good long time too.

    Tia | at0ut.blogspot.co.uk

    • Jessica
      Posted at 16:31h, 25 April Reply

      Thank you so much! Some of the best lipsticks I’ve ever tried – on par with MAC, NARS, Lipstick Queen and Charlotte Tilbury IMO! X

  • Miss Makeup Magpie
    Posted at 23:58h, 24 April Reply

    Ooh I love the Bourjois Lip Velvets, they’re so pretty and long lasting xx
    Gemma ♥ | Miss Makeup Magpie

    • Jessica
      Posted at 16:31h, 25 April Reply

      Ugh me too, have so many other shades in the collection on my wishlist! X

  • Magpie Jasmine
    Posted at 21:04h, 24 April Reply

    Soft Sell and Stockholm both look gorgeous! I’m so lazy with re-applying so I’d like to grab a few long-lasting formulas xx

    Magpie Jasmine | Zoeva Brush Set Giveaway

    • Jessica
      Posted at 22:50h, 24 April Reply

      They’re such fab shades! Amazing for work too, you don’t need to touch them up at all! About to read your most recent post, looks fantastic! X

  • Jasmine Turner
    Posted at 14:19h, 24 April Reply

    These all look gorgeous! Especially – In The Flesh!

    xprincessjas | ♥

    • Jessica
      Posted at 22:54h, 24 April Reply

      OMG it’s such an incredible shade, such a staple in my on-the-go makeup bag! X

  • Dagmara Klich
    Posted at 13:21h, 24 April Reply

    I also have been enjoying the super opaque long lasting lipsticks 🙂 I love at the moment my Sephora Cream Lip Stain and the Bourjois Rouge velvet is great too 🙂 I also have the Rimmel Provocalips and they’re seriously long-lasting! x

    Mummy’s Beauty Corner

    • Jessica
      Posted at 22:55h, 24 April Reply

      Which shade do you own from the Sephora range? I’ve always wanted to try them! All of the drugstore ones are FANTASTIC! Thanks for stopping by Dagmara! X

Post A Comment