12 February, 2015 Brand Focus: Lipstick Queen
Lipstick Queen is one of those brands I was always destined to love – their fun, playful packaging, a shamelessly luxurious USP and formulations of the highest quality means their products are perfect for gifting to others, or treating yourself to for no other reason than you feel like having a splurge.
Unlike most brand focus posts in which I’ve usually tried a fairly extensive amount of products from a company, this review will be more of an introduction to Lipstick Queen if you’ve seen their products online or in-store, but didn’t know what was worth picking up. Poppy King really is a genius in terms of marketing, and creating shades that a customer can covet and cherish – because there are so many formulations and varieties of lipstick, you’re guaranteed to find one that suits you and compliments your style and personality.
My favourite lipstick from the entire brand is the Saint Lipstick in Pinky Nude. Saint lipsticks contain 10% pigment and are incredibly sheer and emollient on the lips, but deliver just enough colour to create a subtle and polished look. Pinky Nude counteracts the natural red undertones in my lips without looking too beige or bland, and it applies evenly and lasts for around three hours without any stickiness or staining. It’s a great no-fuss colour and perfect if you suffer from super dry lips, as it never clings to dry patches or settles into fine lines. £20 here.
One of Lipstick Queen’s most popular standalone shades is Jean Queen. Lipstick Queen do a few shades that aren’t in the regular Saints (10% pigment, sheer creamy formula) or Sinners (90% pigment, matte full coverage formula) lines. These will be unique shades anyone can wear, like Medieval (a just-bitten red berry) or Let Them Eat Cake, a super-glittery lavender that pays homage to the decadence and pretty pastel colours Marie Antoinette was so fond of. Jean Queen is meant to pair perfectly with denim, and is a lovely sheer ‘your lips but better’ colour that would work well on anyone, because of it’s warm, almost-red undertone and comfortable texture. I normally wear Jean Queen in the summer when I typically reach for this type of red-based lipstick, and it’s gorgeous worn with a neutral eye and peachy blush. £18 here.
A newer release for Lipstick Queen is from the Endless Summer collection, and it’s called Perfect Wave. This is a stunning, vibrant magenta that could be paired with any eye look, and you can also build up the coverage and intensity depending on the event/occasion. This contains SPF15 and is super moisturising, although for such a bright colour I would prefer a slightly more matte texture. Normally I’ll apply some powder or concealer underneath to create a thicker, less glossy finish. £18 here.
Last up is the beautiful Butterfly Ball lipstick in Float. This is a beautiful mauve-pink that’s a more glamorous take on a classic nude lipstick. The Butterfly Ball formula includes iridescent glitter particles in a stunning violet hue that catches the light and makes lips look fuller and bigger – it’s like a topcoat for your lipstick when you’re looking for something a bit more special. You can wear this on it’s own, although on top of a shimmer-free shade looks the prettiest in my opinion. £22 here.
My general view on the brand is that I’ve totally fallen for it – the packaging, the little twists and nuances that makes a regular lipstick seem different and unique, and the brilliant formulas across the board. I’ve got my eye on a few new releases including the Bette Noir range, so keep your eyes peeled for a Space NK haul post in the near future…
Have you tried Lipstick Queen products? What did you think? Let me know in the comments below!